Since we’re in the topic of creating videos, I wanted to give you guys some pointers that have helped me tremendously when it came to creating videos for my channel.
Creating videos can be as complicated and professional as you’d wanted it to be.
In fact, there are no limit on how much you can spend on your setup, lightning, audio, etc.
But we’re here to make things simple, straightforward and actionable.
If you’re taking too long with your setup and with your video quality, then that’s probably not a good idea.
The main point of this guide is to give you some factors so that you can make your videos look nice, professional and polished… without spending a fortune or a lot of time editing!
I’ll also leave some pretty cool resources that helped me increasing the quality of my videos for YouTube and Facebook.
Value + Entertainment = Success
As I mentioned in the video above, people watch videos for entertaining and information purposes.
If you’re doing videos for YouTube and Facebook, you want to have this formula in mind: Value + Entertainment.
This means that you want to be entertaining (so that you keep people engaged with your videos) but you also want to provide value or teach something (otherwise, your videos fall into the category of “waste of time”).
You see the big channels and YouTube celebrities within the digital marketing and entrepreneurship space like Grant Cardone, Gary Vaynerchuk, Tony Robbins, even Tai Lopez and Alex Becker…